Voto Latino Goes All-In for Georgia With $2.5 Million for Senate Runoff

Warnock Defeats Loeffler

Rev. Raphael Warnock defeated Sen. Kelly Loeffler early in the morning on Jan. 6., putting Democrats one step closer to Senate control. (AP Photo/Stephen B. Morton)

By Araceli Cruz

November 13, 2020

Georgia is officially a blue state, and Rep. Alexandria Ocasio-Cortez also raised $350,000 for Georgia overnight. 

President-elect Joe Biden won more votes against President Donald Trump in Georgia. However, the elections are not over yet. Democrats and Latino organizations are zeroing in on the upcoming runoff Senate elections in January to ensure people come out to vote again. So how exactly will they do this? For starters, they’re investing a lot of money. 

RELATED: Next Stop, Georgia: The Fight Is on for Democrats to Turn out Voters in the State Runoff

Earlier this week, Voto Latino, a nonprofit that aims to register Latinos to vote, announced they would be investing $2.5 million in Georgia. The Georgia Senate races in January will be between Republican Sen. Kelly Loeffler and Democratic challenger Raphael Warnock. The other race is between Republican Sen. David Perdue and Democrat Jon Ossoff.

“Georgia proved to be a critical battleground in the 2020 election and will continue to be until the state’s voters have full closure and representation in the Senate,” said María Teresa Kumar, president and CEO of Voto Latino, earlier this week. “This cycle is not over, and we will be investing heavily in the state to guarantee that all voters in Georgia have the opportunity to make their voices heard. President-elect Biden outlined an extensive Latinx agenda, and we want to see a Senate that’s ready to act decisively to make those promises a reality. With the balance of the Senate hinging on Georgia, this is a crucial battle for the future of the country.”

On Nov. 11, Rep. Alexandria Ocasio-Cortez (D-NY) told her millions of Twitter followers that it was time to #EmbraceTheRace in Georgia and launched a fundraiser to increase voter turnout within the Black, Indigenous, Latino, and Asian American communities. The campaign raised an astonishing $370,000 overnight.  

“This is what can happen when we work together on a strong relational organizing and digital strategy,” Rep. Ocasio-Cortez said on Twitter

Stacey Abrams, who is also credited for on-the-ground efforts to flip Georgia, raised more than $3.6 million in two days to ensure voter turnout. The Democratic Senatorial Campaign Committee (DSCC) is also calling in donations from their top investors. 

According to MSNBC, Republicans are also expected to donate at least $100 million to the Senate runoff race. 

Initial figures by Latino Decisions show that 160,000 Latinos in Georgia voted in the 2020 presidential election. The vote margin running strong for Biden was 70 to 30 statewide. In Gwinnett County, it was 75% for Biden among Latinos.  

RELATED: The Cuban Vote in Florida Is Not Representative of Latinos as a Voting Bloc—Not Even Close

This is a developing story. 

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